Inside the SIRIUS Sound Board
It appears that SIRIUS Canada is poised to launch a new subscriber panel, the SIRIUS Sound Board, as a portal to mine data and recruit audience feedback.
I was able to register for the Sound Board, though a Canadian postal code is required.
After logging in, there are no “open studies”, or surveys, to complete at this time.
It appears that the Sound Board will be one-way communication, so that complaints or negative feedback from other panel members is not viewable to all.
Possible incentives listed include:
- A chance to win SIRIUS lifetime subscriptions
- Valuable discounts on SIRIUS merchandise
- Sneak peeks of new SIRIUS products, programming and promotions
- An opportunity to be sent periodic updates on research
I do give SIRIUS Canada credit for taking the initiative toward online community, even in this very early incarnation.
Vision Critical is the developer behind the Sound Board.
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