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Old 11-03-2005, 02:21 PM   #31
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how does making a move to access a 10+% increase in potential market become an irrational business decision?

This reaction is beyond overkill. The vast majority of subscribers to any media, be it TV or sat. radio, are concerned with a limited selection of main content. For sirius, the vast majority of channels would be considered "fringe" or "filler" in terms of listener ratings, and while they might outrage the message board/letter writer types (who are of course melodramatic and outraged by everything), the general subscriber won't even notice should they be moved.

I think the answer to all of this is that 75% of the subscribers won't even notice the canadian channels are there, and they surely won't notice if some up the dial channel is missing. All sirius would have to do is field a few hundred "the sky is falling where's my X channel??" calls and be done with it.
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Old 11-03-2005, 03:18 PM   #32
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Quote:
Originally Posted by g and the d
how does making a move to access a 10+% increase in potential market become an irrational business decision?

This reaction is beyond overkill. The vast majority of subscribers to any media, be it TV or sat. radio, are concerned with a limited selection of main content. For sirius, the vast majority of channels would be considered "fringe" or "filler" in terms of listener ratings, and while they might outrage the message board/letter writer types (who are of course melodramatic and outraged by everything), the general subscriber won't even notice should they be moved.

I think the answer to all of this is that 75% of the subscribers won't even notice the canadian channels are there, and they surely won't notice if some up the dial channel is missing. All sirius would have to do is field a few hundred "the sky is falling where's my X channel??" calls and be done with it.

Funny, do you have the arbitron ratings for each Sirius stream? What may be a "fringe" channel to you, is the only reason some person or group of people subscribe to sirius.

Think one channel doesn't make a difference, my friend? Obviously you don't live in New York. The Yankees started their own sports channel, and sold it to the media companies here. DirectTV picked it up. But cablevision (cable provider) did NOT. This is because they wanted to charge extra for the channel and the yankees wanted it in the basic lineup. The result was a lockout of virtually every game the Yankees played that year. Cablevision lost thousands of subscribers and market share because of this one channel. They also lost the most lucrative business customers in bars because the bars couldn't compete with the watering holes around them that had the Yankee games on, so they all switched to DirectTV.

Direct TV = Cablevision to most consumers in NY. Subtract the yankees from cablevision, and they went running to DirectTV because they offer similar programming otherwise. Don't underestimate the power of one channel.

Incidentally, cablevision caved to the yankees the next year (because of extreme market pressures) and they do NOT charge their customers extra for the Yankee network.


Since we have no solid way (besides the questionable surverys they send to some email addresses) of determing listenership with satellite radio, if Sirius cans a popular channel for a law-enforced Canadian channel, they may lose thousands of customers to their competitor. Not only that, the PR to explain why they are canning 20 channels to make room for Canadian channels on a US media outlet sounds like the most horrific job around. Topping all that off is the fact that the new canadian channels will be of no intrest the mainstream Amercia that Sirius spends the most time targeting.

Is having a Canadian broadcast the right choice? Well obviously yes it is. But the devil is in the details, and implementation of the plan is crucial. Explain to Mr. Lifetime subscriber that the service he signed up for that used to have 120 channels now has 105, because you know, we thought you wouldn't notice. I bet XM would notice.
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Old 11-03-2005, 03:42 PM   #33
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Are you comparing some of the stations on sirius to a yankees game? Most station programmers would give their first born for a yankees telecast. Now you're right in saying I have no ratings proof, but wouldn't you be stunned if any of those channels way up on the dial get ratings anywhere near decent? And how many lifetime subscribers really signed up for the latin catholic channel? If I'm comparing their whining to a 35M person potential market increase, they can cry all they want to my help line, my shareholders will appreciate my decision.
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Old 11-03-2005, 06:23 PM   #34
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I email Sirius and this is what they sent back.

We appreciate you contacting us regarding SIRIUS in Canada. At the
present time SIRIUS service is available only in the contiguous United
States. Our current FCC license does not allow for broadcast outside of
that area or in other countries at this time.

The Canadian Radio-television and Telecommunications Commission (CRTC)
has approved our application and proposed a license for SIRIUS expansion
into Canada. We plan to explore the conditions of this license in more
detail with our business partners. We will be able to comment on
programming further once a thorough analysis of the decision has been
made. At this time our anticipated launch date is December 1, 2005.
For all the latest information as it becomes available, please feel free
to visit us at:

www.siriusradiocanada.com
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Old 11-03-2005, 11:31 PM   #35
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Quote:
Originally Posted by Jayg27
Ok, so if Sirius decides to start dropping channels from the US lineup to placate the Canuck's laws that would be the biggest marketing blunder I've ever seen.

U.S. Market: ~300mm
Candian Market: ~35mm
Keep in mind, there are many places in Canada where there is little or no FM and AM stinks it up. Sirius and XM pretty much have zero terrestrial competition. That's going to give a big boost to Canadian subs. We don't have as much terrestrial radio as you Americans, and that's why Sirius has appeal in Canada.

Sirius is shooting for 3,000,000 subs. How many of the current subs are Canadian? I couldn't tell you but I will bet that it is much higher than anyone thinks.

Just watch, there will be a satellite radio explosion in Canada.
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Old 11-03-2005, 11:54 PM   #36
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If you look at the news release http://www.sirius-canada.ca/SiriusNewsRelease-e3.htm it really only looks like 10 channels that are going to be offered as Canadian content. I'm sure that much of the present channel line-up will still be there. Hell, all the things that I like aren't on this list-- spectrum, hair nation, buzz saw ect., but i doubt that these will be dropped. Time will tell. I just hope that they don't start to cancel Canadian grey market subs. They have your credit card and know where you live.
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Old 11-04-2005, 08:18 AM   #37
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Looks like I am in the minority, but I am excited by the new offerings from Canada... thsi is why I wanted satellite radio in the first place, to be able to experience new music from all over the place. Sirius is becoming more and more like a museum of popular music with the majority of channels dedicated to music and artists from yesteryear than today. While I like a stroll down memory lane from time to time, if I want to listen to music from the 90's downwards, I can pop in one of my dust covered cd's.

The US getting music from Canada is going to expose us to a lot of new sounds, perhaps even inject some much needed adrenaline into the US music scene, which has become more calculated, less cutting egde as corporate giants dictate what we will listen to.

Plus the chance to listen to CBC news is great!!! Finally we can all know what is going on with out neighbors from the North. i have been listening to CBC online for a few days now, and it really is quite interesting.

I say give it a chance before we all start whining about change.
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Old 11-04-2005, 11:12 AM   #38
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Quote:
Originally Posted by mysdak
I just hope that they don't start to cancel Canadian grey market subs. They have your credit card and know where you live.
People in Canada have been subscribing to DTV and Dish Net for many years now using Canadian credit cards. They have never to my knowledge turned anyone off because they were paid with a Canadian credit card.

Americans who subscribe to Star Choice and Expressvu satellite tv in the US use their credit cards for payment as well. Have they been turned off? No.

What's preventing rich uncle Bill in Canada from paying for little Johnny's Sirius subscription in Texas?
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Old 11-04-2005, 03:19 PM   #39
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Quote:
Originally Posted by SatMike
People in Canada have been subscribing to DTV and Dish Net for many years now using Canadian credit cards. They have never to my knowledge turned anyone off because they were paid with a Canadian credit card.
The thing is, Dish and Direct don't have Canadian divisions that they're working in close partnership with.

As it stands now, Canadians still come out ahead using a U.S . address because they get more channels for the same price... Unless something is done, many Canadian subs will continue going outside the country... This will hurt Sirius Canada financially....

I think Sirius will be working with Sirius Canada a lot closer to weed out the phoney U.S. accounts....
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Old 11-04-2005, 05:48 PM   #40
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Quote:
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I think Sirius will be working with Sirius Canada a lot closer to weed out the phoney U.S. accounts....
Too bad you're probably absolutely right. I really don't feel like having the CRTC cut me off of some of the channels. Especially if I won't get Stern if they do....

Maybe I should be making my "fake" U.S. address a bit more "real." Even so, they still know it's a Canadian credit card...
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Old 11-04-2005, 07:02 PM   #41
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As a sub in Canada......my only concern is getting the axe cause of some CRTC bullshit.....

I love my sat radio and will never be without it.......as far as CDN content....I dont give a crap, If I did I never wouldve gotten Sirius to start with...

And with that being said if some CRTC BS starts flying around I have many friends stateside that I can just send my cash too for my sub
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Old 11-05-2005, 03:26 PM   #42
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Default Now Howard Stern in Canada? Let's Change That:

This message goes out to all Canadian Stern fans that were looking forward to hearing Howard on Sirius in January 2006, after Sirius Canada’s official launch here in the Great White North in about two weeks.

It seems the president and CEO of Sirius Canada has decided not to include Howard 100/Douche 100 among the list of Sirius channels available to Canadians. No official reason has been given, but the Globe and Mail suggests the decision was due to the Sirius Canada’s belief that Howard Stern doesn’t have any fans in Canada.

Part of this misconception comes from the time Howard was airing on Toronto radio, and local listeners decided to catch the show out of Buffalo because it wasn’t as chopped up by Canadian censors.

Let’s prove the president and CEO of Sirius Canada wrong.

I invite all Canadian Howard Stern fans on this board to head over to the following link and sign the petition that will be delivered to Sirius Canada before they go live. There’s still hope and there’s still time:

http://petitiononline.com/sterncan/petition.html
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Old 11-09-2005, 12:44 AM   #43
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Quote:
Originally Posted by BenDee
Quote:
Originally Posted by lovedog
I see they will charge $14.99 Canadian, that's up from the original $12.99 they said a year ago at the CRTC hearings.
They also are rolling out many more Canadian stations and stations total than what they said a year ago.
I have heard that XM Canada will charge $12.99 cnd per month as they said they would at CRTC hearnings last November. So, I don't know why Sirius went ahead with a higher monthly sub fee?
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Old 11-10-2005, 08:51 AM   #44
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Have they put out a Sports Line Up for what the Canadians are going to get to hear? Will they be able to hear NFL games? I know that there are more then a few NASCAR fans north of the boarder. Will they get to hear NASCAR when it gets to Sirius? What about the CFL?
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Old 11-19-2005, 08:21 PM   #45
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It's really unfortunate that CKUA is not on the lineup. CKUA is an Alberta network that is remarkably eclectic, and there really is no other station on
the air that can compare. I would love to be able to listen to CKUA no matter
where I'm at.

www.ckua.com
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