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Old 01-07-2005, 07:46 PM   #1
satradfan
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Default My Take on The Possible Apple/Sirius Deal

After the article today dispelling any connection between XM and Apple...

http://www.forbes.com/technology/fee...al/2005/01/07/
generalmacobserver_2005_01_07_eng-macobserver_eng-
macobserver_121614_1825057356814911907.html?partne r=yahoo&referrer=

I'm thinking it looks more like Sirius and Apple may have struck a deal.

Here is why...

In the article XM is talking about how they aren't focused on an Ipod like device...they are focused on getting the service standard in home stereo devices at the present time. They also said they have had discussions with Apple, but have nothing to announce imminently. Well...they had discussions with Stern and that didn't end with him teaming up with XM.

The timing of the article is very interesting.

Try thinking of this....
Apple will announce new devices next week at the MacWorld Expo. There have been rumors swirling about satellite radio and the Ipod. Are they true? Well, we may see next week...but XM is getting ahead of the story and playing down the importance of any deal by saying things like.... we are not focused on that right now....and we have had discussions with Apple but aren't actively pursuing it now.

In my opinion they are playing this down to deflect as much negativity from the street as they can when a possible deal with Sirius is announced. They want to be on the record before any Apple/Sirius deal is announced.

Think about this from Apple's POV too...they had the biggest selling MP3 player this Christmas. They need to continue to differentiate themselves from the rest as others attempt to dethrone them. How do they maintain superiority? Well, next XMAS there may be as many as 10-12 million Stern fans who want to get Sirius. The Ipod could be the perfect device for this switch to satellite.

We may see next week. Stay tuned.
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Old 01-07-2005, 08:22 PM   #2
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Very good analysis. I would agree more, but I am still not convinced that Apple and Sirius will get together.
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Old 01-07-2005, 11:08 PM   #3
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FYI: XM has registered the trademark "SkyPod" with the federal government. Given Apple's known penchant for suing anyone who remotely copies anything they do, I'd say speculation for an Apple-XM deal could be in the works, especially with the 4G chipset under development.
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Old 01-07-2005, 11:31 PM   #4
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Quote:
Originally Posted by Turbo212
FYI: XM has registered the trademark "SkyPod" with the federal government. Given Apple's known penchant for suing anyone who remotely copies anything they do, I'd say speculation for an Apple-XM deal could be in the works, especially with the 4G chipset under development.
well...

why not the SIRIUS "starpod"???

sounds even nicer, and fits SIRI better too...!!!
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Old 01-07-2005, 11:36 PM   #5
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Or,

XM registered that trademark so no other company (Sirius) could not, since they knew they were not getting the deal....
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Old 01-07-2005, 11:46 PM   #6
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Quote:
Originally Posted by Turbo212
FYI: XM has registered the trademark "SkyPod" with the federal government. Given Apple's known penchant for suing anyone who remotely copies anything they do, I'd say speculation for an Apple-XM deal could be in the works, especially with the 4G chipset under development.
i'm not sure if Apple could sue over the name skypod....maybe XM was filing it so Sirius couldn't use it. If they did have a deal with Apple I can't imagine that it would be leaked by a Trademark application....Apple does everything in its power to keep their products a secret until they are announced.
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Old 01-08-2005, 10:19 AM   #7
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Quote:
Originally Posted by Turbo212
FYI: XM has registered the trademark "SkyPod" with the federal government. Given Apple's known penchant for suing anyone who remotely copies anything they do, I'd say speculation for an Apple-XM deal could be in the works, especially with the 4G chipset under development.
See, the thing is, they can't possibly be granted that trademark. the SkyPod thing is a bust. What everyone is passing around is the trademark application, which eventually will be denied. They haven't even been given a Request Number yet, only Serial Number, which means the PTO hasn't even really looked at it. SkyPod is already a registered trademark in use by a firetruck ladder/basket making company. The trademark doesn't expire until 2006-06-12. Now given that, this company can reapply for the trademark, and will be granted use again before XM's trademark will even be considered. So no, XM hasn't registered the trademark, they have applied for a trademark.
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Old 01-08-2005, 11:05 AM   #8
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Anybody catch fox news around 11:50est, they were talking about the stock of the week, it was SIRI. They also had another guy with a Ipod, the one fellow was pro siri the other was pro Ipod. I caught the tail end of it. Wonder if someone could paraphase it.

BTW..I say the name should be the SATpod...No brainer..RUFF RUFF
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Old 01-10-2005, 09:17 AM   #9
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While either company will benefit from an iPod/sat radio device, it looks like XM is looking at a bigger picture. There are more "other" electronics sold each year than the iPod -- home theaters, stereo receivers, DVD players, clock radios, etc. By providing the connect/play chip to the manufactuers at little cost, these devices become XM-Ready and the consumer need only spend $49 to get XM. I think we may be underestimating this new technology.

As for an Apple/Sirius device, my guess would be more of an alliance, at first, for iPod users to get content from Sirius. I think an iPod with built-in Sirius is way down the road because of the Sirius chipset. Case and point: the new Xact that was announced -- there is no room for a built-in antenna or battery. There are reports of a battery sled and headphones with an antenna built in. Clearly, first generation equipment. Until the Sirius chipset can be inside of a MyFi type device, with a built-in antenna, I don't see an Applie Sirius-pod in the near future.
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