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Old 12-01-2006, 01:47 PM   #1
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Anyone agree; NASCAR could be more beneficial to Sirius in the long run than Stern. Not this quarter, but going forward in 2007. I think it just might happen.
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Old 12-01-2006, 02:34 PM   #2
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Quote:
Originally Posted by hazzar
Anyone agree; NASCAR could be more beneficial to Sirius in the long run than Stern. Not this quarter, but going forward in 2007. I think it just might happen.
As a NASCAR fan, I can tell you that viewership/fan support is weakening. IMO NASCAR has gotten to big for its britches. All the cars are the same anymore with the exception of the engine and headlight/grill/tail light decals. The sport is a shadow of what it used to be, or should be. The Car of Tommorrow looks absolutely hideous and viewership will continue to decline IMO. NASCAR on sirius is great for those who will be driving on Sundays (myself included), but I'm not sure if it will be more beneficial. The NFL on the other hand is awesome. It is the best way for me to follow the NFL and listen to my favorite team.
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Old 12-01-2006, 02:37 PM   #3
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Luckily, they aren't in competition so it doesn't matter as long as either of them draw in people.

I'm not a big NASCAR fan, but I do watch on occasion. After listening to Bubba talk about the In-Car audio channels, I got a little bit excited at the ideas they are working on. They will have ten different channels, each one playing the incar audio for certain drivers OVER the regular race coverage. So you can listen to the race and if there's any chatter going on, you'll hear that over the regular feed without having to switch channels, etc. This could be HUGE for the Stiletto...
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Old 12-01-2006, 03:00 PM   #4
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Luckily, they aren't in competition so it doesn't matter as long as either of them draw in people.

I'm not a big NASCAR fan, but I do watch on occasion. After listening to Bubba talk about the In-Car audio channels, I got a little bit excited at the ideas they are working on. They will have ten different channels, each one playing the incar audio for certain drivers OVER the regular race coverage. So you can listen to the race and if there's any chatter going on, you'll hear that over the regular feed without having to switch channels, etc. This could be HUGE for the Stiletto...
I don't follow NASCAR but just listening to Bubba talk about the in car audio and how crazy they get has me sold on listening and catching some races.
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Old 12-01-2006, 07:45 PM   #5
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I don't follow NASCAR but just listening to Bubba talk about the in car audio and how crazy they get has me sold on listening and catching some races.
If it is anything like the NFL, the in car audio will be delayed by 20 seconds or so.
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Old 12-02-2006, 12:45 PM   #6
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If it is anything like the NFL, the in car audio will be delayed by 20 seconds or so.
it is likely to be just about like the nfl. you cant get away from the latency.
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Old 12-03-2006, 03:51 PM   #7
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Quote:
Originally Posted by hazzar
Anyone agree; NASCAR could be more beneficial to Sirius in the long run than Stern. Not this quarter, but going forward in 2007. I think it just might happen.
------------

I think what NASCAR does is balance out the demographics. Satrad in general is prone to proliferate in larger cities due to population, income and lengthly travel times. NASCAR will put satrad in play in the rest of America.

NASCAR takes that audience onto the back roads of America which encompasses 95% of the square miles and maybe 50% of the total population. To that end, Billy Bob Podunk will seek, purchase and communicate to rural America the advantages of Satrad better than an glossy Gentleman's rag would or could.

For all the talk about declining interest in NASCAR what's the big deal ? There were 75 million comitted fans. Wow... now there may only be 65 million. Still more popular than Martha, Ophra, Howard or NHL.

XM Fans are making the moving of NASCAR to Sirius as " no big deal " . They wish. Oprah was no big deal, NASCAR is a very big deal.
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Old 12-04-2006, 08:20 AM   #8
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------------

I think what NASCAR does is balance out the demographics. Satrad in general is prone to proliferate in larger cities due to population, income and lengthly travel times. NASCAR will put satrad in play in the rest of America.

XM Fans are making the moving of NASCAR to Sirius as " no big deal " . They wish. Oprah was no big deal, NASCAR is a very big deal.
While I won't disagree with NASCAR being a huge draw in rural America, I will disagree that it is going to open up another market. I'm from Southern Alabama, and currenlty live in Northeast Arkansas. I'm not a NASCAR fan, but I have Sirius. I got Sirius because there are only a couple of radio stations in the area and I got tired of buying 15-20 CD's per month. (I refuse to burn music.) Everyone I know that has sat rad got it for the same reason I did... commercial free music. I would think the music selection would make Sirius more popular in rural areas than big cities because in the cities not only is there more music, but more things to do. NASCAR will help bring in the rural market, but it doesn't open up a new market.
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